Get into the holiday spirit and win big! From November 14 through December 12, shop at participating Downtown and Old Town Eureka businesses for your chance to enter the Holiday Shopping Spree Drawing. Here’s how it works:

For every purchase of $10 or more at a participating business, you’ll receive an entry form. Simply fill it out and drop it off at any participating location to enter for a chance to win gift cards valued at $25 or more from local merchants!

Key Dates:

  • Entry period: November 14 – December 12
  • Winners will be drawn on December 15, with notifications going out by 5:00 p.m. on December 16.

Participating Businesses: 

Belle Starr  Clothing, 405 2nd Street

Blue Ox Boutique, 515 2nd Street

The Bodega, 215 F Street

By Nieves :: Handmade Natural Body Care, 308 2nd Street

Eureka Books, 426 2nd Street

Game On Laser Tag and More, 411 1st Street

Good Relations, 329 2nd Street

The Greene Lily, 516 2nd Street

Humboldt Herbals, 300 2nd Street

Many Hands Gallery, 438 2nd Street

Old Town Art Gallery, 417 2nd Street #102

Phosphene, 426 3rd Street

Rosebud Home Goods, 213 F Street

Sisters Clothing Collective, 328 2nd Street

Tulip Perfume Co., 128 E Street

Shop local, support our community, and good luck!

Kick off the holiday season with a night of festive cheer at the Downtown & Old Town Holiday Open House on Friday, November 14th from 5-8pm!

Stroll through the beautifully decorated streets of Eureka while enjoying:

  • Live music 
  • Humboldt Bay Fire Truck & Toy Drive
  • Face Painting & Kids’ Crafts
  • Food Trucks & Warm Drinks
  • Food Drive
  • In-store specials from your favorite local shops—find the perfect gift or treat yourself!
  • A warm, festive atmosphere that’s sure to get you in the holiday spirit!

It’s the perfect opportunity to support local businesses while experiencing the magic of the season. Bring your family, friends, and holiday spirit, and make an evening of it!

Participating Businesses: 

Belle Starr  Clothing, 405 2nd Street

Blue Ox Boutique, 515 2nd Street

The Bodega, 215 F Street

By Nieves :: Handmade Natural Body Care, 308 2nd Street

Buttercream Broomstick, 425 Snug Alley

California Welcome Center, 108 F Street

Dick Taylor Chocolate, 333 1st Street

Eureka Books, 426 2nd Street

Familia Cafe, 525 2nd Street

Game On Laser Tag and More, 411 1st Street

Good Relations, 329 2nd Street

The Greene Lily, 516 2nd Street

Humboldt Herbals, 300 2nd Street

Humboldt Mercantile, 123 F Street

JillyBeans Emporium, 723 3rd Street

Land of Lovely, 127 F Street

Many Hands Gallery, 438 2nd Street

Old Town Art Gallery, 417 2nd Street, #102

Phosphene, 426 3rd Street

Redwood Coast Museum of Cinema, 235 F Street

Rosebud Home Goods, 213 F Street

Sisters Clothing Collective, 328 2nd Street

The Spa at Personal Choice, 130 G Street

Thrap Market Company, 324 2nd Street

Tulip Perfume Co., 128 E Street

The Void, 228 F Street

Zumbido Gifts, 410 2nd Street

Date: Friday, November 14, 2025
Time: 5:00 PM – 8:00 PM
Location: Downtown & Old Town Eureka

Let’s make this holiday season merry and bright!

Use this link to view the map.